Identity for The Good Life 1st edition, a festival that fosters urbanism and arquitectural culture with a very festive approach. This edition identity is inspired by the shapes of the Valencia city map, embracing the festival's didactic goals. After these months of pandemic, a very lively and colourful design has been chosen to encourage the use of public and open spaces in the powerful city of design. The Good Life corporate identity is made out of several modules that interact with the festival content, creating a flexible modular language. Through the chromatic and typographic diversity we tackled the festival's joyful spirit. Moreover, this 2021 edition was designed to be partially online and presential, therefore we had to pay special attention to the dissemination of digital applications; From social media assets to tposters and merchandising of the event.